Postock! The local nickname for Wilderness Festival glamping, Michelin cooking and sex seminars

Postock! The local nickname for the Wilderness Festival – home to luxury glamping, Michelin-starred cuisine and erotic wellness sex seminars

  • Britain’s fanciest festival is about to open in the rolling Cotswolds countryside
  • Wilderness offers £6,000 yurts, mindfulness classes and Champagne picnics
  • Old Etonian and Homeland actor Damian Lewis to perform his debut album
  • The eclectic music also includes South Korean DJ Peggy Gou and Underworld

The days were when festivals were the preserve of penniless hippies who lay down on a flimsy fence to spend a groovy weekend rocking to obscure folk bands and drinking cheap cider.

But to show just how much things have changed, Britain’s fanciest festival opens this week in the rolling Cotswolds countryside.

It might be called Wilderness, but with its £6,000 yurts, mindfulness classes and models hosting champagne picnics, it’s no wasteland.

Cara Delevingne (right) and Jamie Winstone have been spotted at Wilderness in recent years

Held each August on a 5,000-acre estate owned by Lord Rotherwick, Wilderness is a lifestyle jamboree of luxury glamping, seven-course menus from Michelin-starred chefs and seminars on ‘erotic wellness’. “.

No wonder locals call it Poshstock. On one stage, Old Etonian actor Damian Lewis, star of Homeland, will perform his debut album, as part of an eclectic musical lineup that also includes South Korean DJ Peggy Gou and dance group Underworld .

General admission tickets cost £230 for the weekend, but prices skyrocket for higher-end extras, with glamping options ranging from luxury bell tents costing £939 to a ‘Lotus Mahal’ tent for eight people at £6,177.

Local resident Liz Reason said: ‘It’s pretty corporate. It’s a festival for the Waitrose crowd.

Festival-goers — or “Wildlings” — pay even more for experiences like sommelier-led wine lessons, sexual wellness seminars and a “Kundalini Goddess Ceremony” to “awaken your divine feminine energy.” and access the power of your heart.

But despite all the esoteric language, Wilderness is an openly commercial venture, with the company that runs it owned by global events giant Live Nation, a £9billion-a-year business.

Jenna Coleman was among the A-list crowd hanging out in Wilderness at last year's festival

Jenna Coleman was among the A-list crowd hanging out in Wilderness at last year’s festival

The festival also draws a decent crowd, with previous attendees including Cara Delevingne, who hosted a picnic for luxury brand Mulberry, David Cameron shortly after leaving Downing Street, Jenna Coleman, actor of Game of Thrones Kit Harington, Lady Amelia Windsor and former Bank of England Governor Mark Carney.

Wilderness regular Simon Mills, 58, described the kind of middle-aged and upper-middle-class people who flock to Wilderness last month, writing in You magazine: “Mom will go all Alexa Chung, wearing pants warm clothes and rubber boots.

“Her husband will be wearing face paint, lilac harem pants and a feathered top hat. He will be back at his job, as an investment banker, on Monday: dazed, cloudy-eyed and about eight thousand poorer.

Glamping at its finest: this safari suite offers all the comforts of home in a camp setting

Glamping at its finest: this safari suite offers all the comforts of home in a camp setting

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