round table: what will be the winning monetization mix in 2022? (Online) | The Virtual

Sign up now to experience the latest developer monetization trends, with and AdInMo
According to the upcoming 2021 Mobile Game Developer Trends Survey, a quarter of mobile game developers will try at least one new method of monetization in the next six months.

In this panel discussion, expert speakers will share their insights on why it’s so important to continually evolve your monetization strategy and what they believe is the right monetization strategy across different game models and genres.

This session will cover trends such as ad personalization, ask how to increase ad eCPMs, and explore the growing demand from developers for better ad control in games.

With over a third of developers opting for uninterrupted ads, the online panel will delve into in-game advertising and things to consider when trying out new ad formats that are immersive in your game.


Kristan Rivers: CEO and Founder, AdInMo
Tianyi Gu: market leader in telecoms and mobile services, Newzoo
More developers and publishers to come …
The panel will be moderated by Brian Baglow, editor-in-chief of

Special thanks to our partners: AdInMo
AdInMo’s InGamePlay advertising platform serves click-free ads that don’t disrupt the flow of the game and create an authentic experience. Branded in-game advertising campaigns deliver a highly engaged audience for advertisers, quality monetization for mobile game developers, and most importantly, keep gamers happy.

AdInMo’s global mobile reach and InGamePlay inventory allow advertisers to target diverse and premium audiences and developers to generate additional revenue without breaking player immersion.

Read articles about AdInMo’s work on the editorial site:

Even more knowledge online
The PocketGamer.Biz RoundTables series aims to bridge the gap between the expertise offered every day in articles on our b2b site and the awesome live experience of our Pocket Gamer Connects and Pocket Gamer Connects Digital conferences.

In each of these regular roundtables, we will bring together a group of leading experts in a specific area to discuss a relevant topic, moderated by the team. We’ll be streaming the event live for free to anyone who signs up – who can also interact and ask questions – then follow up on a few key points in an article and make the video available on our PG.Biz YouTube channel.

World-class industry conferences

A panel discussion is a great opportunity to see, for free, the kind of expert content that offers during our live and digital conferences. These comprehensive, multi-day events bring together speakers and panelists from around the world to share knowledge and ideas, as well as provide excellent networking opportunities. Register now for the next conference!

Meanwhile, every few weeks, we will be sharing these stand-alone discussion roundtables so that you can gain valuable insight, and also familiarize yourself with observing and participating in online roundtables. Future themes will cover a range of topical and insightful topics: keep an eye on our next one!

If you would like to discuss sponsorship opportunities, please contact Lisa at [email protected] or book a chat on:

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